We love Python, we love data and we want to spread this love to all the professionals out there. Therefore, we regularly sum up the smartest ideas in a newsletter, that aims to share technological solutions for performance marketing.

Best technical SEO tools in 2023
Every digital marketeer should know how to do a technical SEO website analysis, but manually doing it takes time and effort. Instead, using technical SEO tools to identify and quickly fix website issues that…
Programmatic vs Google Ads
Are programmatic advertising and Google display ads the same? Programmatic advertising is an automated ad-buying model powered by artificial intelligence and machine learning. And GDN (Google Display Network) allows advertisers to reach target audiences…
A marketeer's guide to programmatic ad fraud
Programmatic advertising automates the buying and selling of online ads. It’s practical because the process is faster and proper. However, it has its own challenges.  Ad fraud is a mind-numbing matter for marketing teams….
Google Analytics 4 DebugView
In the digital world, understanding what your users and potential customers are doing is important to improve business. Google Analytics 4 (GA4) is a great tool to collect this data. However, sometimes errors can…