Google Ads for B2B
Too much sparse data with high CPCs on your B2B ads? This means lots of room for optimization.
Scaling a B2B company with Google Ads can be very challenging. You would want to show your ads to people who are qualified for business but end up having B2C traffic with very high Cost-Per-Clicks (CPCs). Irrelevant traffic drops conversion rates while you’ll have to deal with sparse data. Instead of waiting for the right clicks to come, you can start optimizing Google Ads for B2B business right away.