Display Placement IP Grouper
1) Paste your placements
Add up to 50,000 of your placements. The more placements you provide, the more powerful grouping results you will get. In a matter of seconds, your enriched placement report will be ready.
2) Download IP enriched placements
You will find a new column that contains the IP address of the placement in the output. We only add placements to the results that share at least one IP address with the same IP address.
3) Pivot Data in Excel
Now, look at the generated clusters and give them a final review before blocking them. Adding your performance data to this list and looking at CTRs and CRs grouped by IP address is a good approach.
Why does the grouping discovers a lot of negative placements?
How can you improve your placements?
The IP Grouping tool only covers one attribute of GDN placements that can be used for classifying AdSense placements. If you’re interested in more strategies to optimize your placements, please have a look here.
If you already like this small tool, you’ll love our big and even more powerful tool for display optimization. Our machine learning approach for scoring placements uses a powerful prediction model based on multiple smart attributes.