LATEST GOOGLE UPDATES IN PPC & SEO

Stay up to date with the latest Google releases and updates in PPC & SEO. We regularly compile the recent news to keep you informed and ahead in the ever-evolving world of digital marketing.

Enhancements in Google Ads Quality: October 2024

The latest update from Google focuses on improving ad experiences by refining the quality systems that determine how and when ads are displayed in Search. With an emphasis on user intent and the navigation…

Google Ads API : Google Ads API v16 sunset reminder

Attention PPC managers! Google Ads API v16 is set to sunset on February 5, 2025. After this date, all requests made through this version will fail, emphasizing the urgency to migrate to a newer…

2024 Google Search Updates: Insights for SEO Experts

The end of the year brings significant reflections on the evolution of Google Search and the challenges faced by SEO professionals. In this post, we’ll summarize key Google Search Central updates from 2024 and…