We love Python, we love data and we want to spread this love to all the professionals out there. Therefore, we regularly sum up the smartest ideas in a newsletter, that aims to share technological solutions for performance marketing.
In an exciting update for PPC managers, Google has completed the rollout of brand guidelines for all new Performance Max (PMax) campaigns created through the Google Ads UI. This enhancement allows advertisers greater control…
As we approach the end of the year and the bustling holiday season, advertisers are aiming to maximize their marketing ROI. With rapidly shifting holiday demand and trends, harnessing AI has become essential for…