Latest PPC News from Google

More Control for Advertisers as Negative Keyword Cap Increases Google Ads has announced a significant expansion to the negative keyword limit for Performance Max (PMax) campaigns, increasing the cap from 100 to 10,000 per…

The digital marketing landscape is always evolving, and staying ahead of the game is crucial for success. One exciting update is set to take effect on January 20, 2025, when new Performance Max (PMax)…