LATEST GOOGLE UPDATES IN PPC & SEO

Stay up to date with the latest Google releases and updates in PPC & SEO. We regularly compile the recent news to keep you informed and ahead in the ever-evolving world of digital marketing.
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Leveraging YouTube BrandConnect for Enhanced Campaign Performance

The evolving landscape of content creation is providing brands with unprecedented opportunities to connect with audiences through trusted YouTube creators. With the recent enhancements to YouTube BrandConnect, marketers can harness the influence of these…
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Google Ads Expands PMax Negative Keyword Limits – March 2025

More Control for Advertisers as Negative Keyword Cap Increases Google Ads has announced a significant expansion to the negative keyword limit for Performance Max (PMax) campaigns, increasing the cap from 100 to 10,000 per…
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Understanding robots.txt for SEO Experts: February 24, 2025

Understanding robots.txt for SEO Experts: February 24, 2025 With an ever-changing digital landscape, mastering robots.txt and related controls is critical for SEO experts aiming to optimize their site’s crawlability. This refresher comes at an…
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