Are you a SEAlyzer customer? Click here for SEAlyzer login
LATEST GOOGLE UPDATES IN PPC & SEO
Stay up to date with the latest Google releases and updates in PPC & SEO. We regularly compile the recent news to keep you informed and ahead in the ever-evolving world of digital marketing.
In an exciting update for PPC managers, Google has completed the rollout of brand guidelines for all new Performance Max (PMax) campaigns created through the Google Ads UI. This enhancement allows advertisers greater control…
The Google Ads API is set to receive a significant update on October 3, 2025, allowing PPC managers to optimize click conversion tracking more effectively. With the ability to set both gclid and gbraid…
Google Ads API is experimenting with a new technical standard that could eventually change how PPC managers integrate AI tools into campaign workflows: the Model Context Protocol (MCP). While still in its early stages,…
The Google Trends API has officially launched, presenting a valuable tool for SEO professionals eager to leverage search data in their strategies. With increasing demand for scalable data access, this API empowers marketers to…
Google has introduced a revamped version of Search Console Insights, enhancing the user experience for SEO professionals by integrating this feature within the main Search Console interface. This update promises a more seamless approach…
Is AI Mode the beginning of a new era, or the slow death of organic traffic? In early 2025, Google introduced a significant shift to how search results are presented and tracked. Their newly…
Exciting Innovations at Search Central Live Deep Dive APAC for SEO Experts: June 2025 The Search Central Live Deep Dive APAC event is just around the corner, and it’s bringing some groundbreaking innovations for…
Essential Google Search Updates for SEO Experts: June 2025 Google is making significant strides to streamline its Search results page by phasing out certain structured data types. This update is crucial for SEO professionals…
Enhancing Product Visibility with Loyalty Programs: June 2025 Google has introduced an exciting update that allows businesses to implement loyalty programs more effectively. By adding support for loyalty programs under Organization structured data, online…
The latest announcement regarding the Google Ads API introduces essential updates that PPC managers must be aware of to adapt their strategies effectively. Key changes in the release schedule highlight the evolution of product…