How to structure Keywords using Entity Lookups in BigQuery?
BigQuery is quite powerful to analyze your PPC or SEO data. Databases are optimized to run JOIN statements between large tables. In this post, I will describe how to transform…
Read More Hands on Entity Recognition in Google Ads: Build a Lookup Database
Doing all the entity management manually is simply too much effort. There are several ways you can add new entities to your database regularly in considerably shorter time. As I…
Read More Entity Recognition in Google Ads
There are several great use cases of entity recognition on search terms in Google Ads. In this post you’ll find out how to optimize your Google Ads accounts with a…
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