On This Page GCLID data reports stored in Google Analytics can be fetched along with other metrics using the GA4 API. This process is easier than you think. All you…
Google Ads scripts are here to stay. Specific scripts for PPC tasks should be at the top of your to-do list. Search Engine Journal, Frederick Vallaeys If you’re an Ads…
At the end of the day, Ads scripts keep your campaigns running like a lean, mean, well-oiled machine.Nils Rooijmans, Wordstream Negative keywords prevent ads from appearing to irrelevant search queries.…
Table of Contents Intro: Google changed the Search Term Performance Report Google announced in September 2021 that there will be some major changes to their Search Term Performance Reports. This…
Google seems to have big plans for Smart Bidding. One can expect that they can alter their product in many ways for success. Close variants could be the ultimate move…
And why Google is pushing everybody to use Smart Bidding? If this bidding approach is really that superior it would be very easy for Google to take the total risk…
What it does: Load the Keyword Performance Report Find duplicate Keywords across Campaigns and AdGroups (Draft and Experiments have to be excluded) Label the duplicate Keywords But first one step…
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